Email signatures, the hidden giant in your marketing toolbox.

Anybody taking a pet to the vets will know the power of the cross-sell, as we leave with worming tablets, flea treatment or god knows what else we have been suggested. So that quietly murmured ask,just as you thought you'd got out scott free really works in driving up revenue and profit. This is where your email signature strip comes in, as an ideal tool to remind existing and new clients of other products in your portfolio, or at the very least, a link to your website - every time you send an email. happy cross-selling!